

The Fake News in My Feed
Reporters rely on credible sources. It’s what makes the fourth estate work. But what happens when the line between credible news and fake news blurs – as it does now? A recent study by Pew Research Center on News Use Across Social Media Platforms (2017) shows that the number of people who rely on social media for their news is on the rise. The whole study is worth a read, and no doubt that we will be revisiting it in future posts, but for now let’s focus on Facebook. Facebook


You’ve Been Detained by the Google Police
The past month’s events provided no shortage of opinions on what is – or isn’t – free speech. Setting aside the opinions of the President and the NFL, let’s look at what constitutes “free” speech online. No one loves The Google more than we do, but if we really think about it, is Google dictating the content you consume? The short answer is – duh – of course it is! We all as consumers understand how ad dollars and SEO works on a basic level. The more dollars a company pays, t


What if Every Day Could be Amazon Prime Day?
If you’re like me, you were cuddled up on the couch, new Kindle Fire 8 in hand, asked your new Echo to order you more Advil. This is what an Amazon Prime Day hangover looks like. I hope you stayed hydrated! For a “holiday” that didn’t exist four years ago, Prime Day took the planet (yes, the planet) by storm last week. Sales have been bonkers – setting records and surpassing Black Friday and Cyber Monday. According to CNBC, last year, “Prime Day also was Amazon's biggest sale

Are you really getting the most of your media consumption?
As media becomes more ubiquitous, naturally, we consume (and crave!) more of it. The easier it is to consume, the more of it we want. Perhaps most helpful to this trend is that “the media” now goes where we go via our mobile devices. So it’s no shock that, according to eMarketer data, the average time spent per day with “Major Media - Digital” climbed to 5 hours and 43 minute in 2017 and is expected to reach 6 hours and 1 minute in 2018. Check out the chart below. What is als


Discovery Powered by You.
“It's great to go on your own and discover new things just for yourself, to meet new people and all that. If you're all on your own, then there is nobody there to guide you and you have to make all the decisions for yourself. It's quite liberating in a way.” – Dido (singer, songwriter) The process of discovery helps us learn. It has since we were infants. Turns out – babies are GREAT at discovery – better than adults even. Of course, baby’s brains are little sponges, soaking


Are #Hashtags Stifling Your Creativity?
We all want our work to be seen. We want our stories to be clicked on, our videos to be shared, our posts to be “liked.” We all need some component of “marketing” to make sure our work is shared or experienced (if that is indeed your goal). But coming up with clickbaity headlines and unique hashtags is taking up almost as much time as creating your piece of work! Let’s talk about writers specifically for a moment. What if - and I know this seems to be scary –a story could be


ASSumptions – we’ve all got em….
We’ve all heard a version of this riddle: A father and his son are in a car accident. The father dies instantly, and the son is taken to the nearest hospital. The doctor comes in and exclaims "I can't operate on this boy." "Why not?" the nurse asks."Because he's my son," the doctor responds. How is this possible? While outdated (and blatantly sexist – but that’s for another post…), this riddle is all about assumptions. We all have them - but many of them are just wrong. What’

Let’s Stop Pretending We Are All Friends
We need a new word for “Friends.” How many people on your social channels do you actually KNOW? I personally have more than 4,800 “friends” on Facebook, yet I probably I only know 10 percent of them. Are they my friends? Not really. But do we have a shared common interest or friend? Maybe. One definition of friend is “a person whom one knows and with whom one has a bond of mutual affection.” Do you have “mutual affection” for every one of your Twitter followers? While there i


Is Social Media Broken?
Social media makes it easy to be polarizing. Black or White, Yes or No, Republican or Democrat. Often, there is little room for nuance, context and thoughtful discourse. As the “virtual” iteration of who we are, social media often gives us a one-dimensional look at ourselves and our “friends.” Let’s look at an example. Sue may have expressed support for Hillary Clinton on her Facebook page. To many, that one “thing” about Sue can tell you many other things about her (she is p


What the Election Has Taught us about Like-Minded Sentiment
If there has ever been a time that better highlights the power of like-mindedness and collective sentiment, I can’t think of one. Social media pages lit up as a result of the election of Donald J. Trump as the next president of the United States last week. Neighbors, family, friends, co-workers, high school classmates, you name it, took to social media to vent their frustrations or their joy in hopes of being heard. Some turned to social media to commiserate, others turned to