“It's great to go on your own and discover new things just for yourself, to meet new people and all that. If you're all on your own, then there is nobody there to guide you and you have to make all the decisions for yourself. It's quite liberating in a way.” – Dido (singer, songwriter) The process of discovery helps us learn. It has since we were infants. Turns out – babies are GREAT at discovery – better than adults even. Of course, baby’s brains are little sponges, soaking

We need a new word for “Friends.” How many people on your social channels do you actually KNOW? I personally have more than 4,800 “friends” on Facebook, yet I probably I only know 10 percent of them. Are they my friends? Not really. But do we have a shared common interest or friend? Maybe. One definition of friend is “a person whom one knows and with whom one has a bond of mutual affection.” Do you have “mutual affection” for every one of your Twitter followers? While there i

Social media makes it easy to be polarizing. Black or White, Yes or No, Republican or Democrat. Often, there is little room for nuance, context and thoughtful discourse. As the “virtual” iteration of who we are, social media often gives us a one-dimensional look at ourselves and our “friends.” Let’s look at an example. Sue may have expressed support for Hillary Clinton on her Facebook page. To many, that one “thing” about Sue can tell you many other things about her (she is p

Part One of Two Telling good stories are about forming connections. Before film, television, social media – even before books, people have been telling stories. They are a way to preserve culture, share family history and connect with others. Creating good stories now isn’t all that different, we just have more technology to help us. Storytellers are the keepers of history, culture, tradition and the zeitgeist. The ones we turn to when we want to know more about something – b

We know from previous posts that the brain processes images differently than it processes text. Throw in how the brain processes video – and now we’ve got a party! Here are some fun facts from this amazing article in Psychology Today: Consumers are 39 percent more likely to share content if it’s delivered via video, and 36 percent more likely to comment and 56 percent more likely to give that video a coveted “like.” The average consumer with an Internet connection watches rou

With the burgeoning rise of social media networking and countless mediums for socializing and exchanging information online, almost all businesses that want to stay connected and continue inspiring their customers, cling to the most competitive marketing tool of Search Engine Optimization (SEO), which has literally brought a paradigm shift to the world of marketing and promotion! Indeed, SEO is the most important, modern day marketing tool, which is essential for all progres