May 30, 2017

As media becomes more ubiquitous, naturally, we consume (and crave!) more of it. The easier it is to consume, the more of it we want. Perhaps most helpful to this trend is that “the media” now goes where we go via our mobile devices. So it’s no shock that, according to...

May 7, 2017

Many of us use social networks in our daily lives. But isn’t it starting to feel cluttered with junk? It seems like Facebook is the new “chain letter” and Twitter has become a hotbed of snark. While that content can be fun (no one loves snark more than me), how much va...

March 15, 2017

We all want our work to be seen. We want our stories to be clicked on, our videos to be shared, our posts to be “liked.” We all need some component of “marketing” to make sure our work is shared or experienced (if that is indeed your goal). But coming up with clickbait...

January 14, 2017

Social media makes it easy to be polarizing. Black or White, Yes or No, Republican or Democrat. Often, there is little room for nuance, context and thoughtful discourse. As the “virtual” iteration of who we are, social media often gives us a one-dimensional look at our...

September 19, 2016

Part 1 of 2

Ready to have your mind blown? Creativity really has nothing to do with the “left side” vs. “right side” of your brain.

According to Scientific American: “The latest findings from the real neuroscience of creativity suggest that the right brain/left brain dis...

August 24, 2016

We know from previous posts that the brain processes images differently than it processes text. Throw in how the brain processes video – and now we’ve got a party!

Here are some fun facts from this amazing article in Psychology Today:

  • Consumers are 39 percent more li...

August 4, 2016

Part 2 of 2

Pros of Quora

Great potential for massive exposure

Quora can help you expand your networking and visibility in numerous beneficial ways. Other than engaging existing clients, it can also help you attract the potential customers. Interestingly, Quora can also h...

April 7, 2016

Social Network noise and SPAM are the posting and sharing of irrelevant information via social networks, that require users to wade through to find interesting content. Noise and SPAM end up distracting users from pursuing their goals of finding like-minded people, int...

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